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Silk Point

Silk Point has arrived in Sydney and ships next week. First production run, only a few dozen sets left, and every order goes into a giveaway with two prizes.

Your own Silk Point set is shipping next week too.

We are sending ambassador sets with the first batch, so yours should be with you very soon. Before that goes out, if you can, please help us with one final push this weekend.

Start here: your code

Type the discount code we gave you. We will build your tracked link and drop it into every piece of copy on this page, so you never have to paste it in by hand.

Type your code above and everything on this page - captions, Stories, the email, the message to your students - fills in with your own code and link. Until then the copy buttons stay switched off, so you cannot send anything untracked by accident.

Your tracked link

Open it once and check that the discount shows in the cart. If it does not, message Polina before you post anything.

What do you want to share?

Pick the format that fits your audience. Everything is ready to copy, download and post.

Images Quick facts Mop Set offer

1Pick one angle

Instagram post or Reel

Three captions, three angles. Choose the one that sounds like you. Your code is already in it - put your tracked link in your bio.

Personal reference image

Personal

If you already know Polina's brushes
I've known Polina Bright's brushes for years, and I know the standard she works to. So when she said her new set, Silk Point, had arrived, I paid attention. Six brushes - four rounds, a liner and a rigger. Synthetic Kolinsky, so nothing animal. Hand-crafted in Germany. Honest note: I don't have mine yet, so this isn't a review. It ships next week, and I'll tell you what I think once I've painted with it. First production run, and only a few dozen sets are left of it. Link in my bio. Code [[CODE]] at checkout takes a discount off. Affiliate link - I earn a small commission. @polina.bright #polinabright #silkpoint

Image: Asset F - held in the hand (or B, vertical, for a Reel cover)

Disclosure: Already in the caption: affiliate line and your code.

Product reference image

Product

Straight facts, no personal angle
Silk Point by @polina.bright has arrived in Sydney and ships next week. Six watercolor brushes in one set: Rounds 6, 8, 10 and 12, a Liner and a Rigger. Synthetic Kolinsky hair - vegan, no animal hair - hand-crafted in Germany. US$159. This is the first production run, and only a few dozen sets are left of it. I haven't painted with mine yet, so this isn't a review - just a heads-up for anyone who has been waiting for a serious synthetic. Link in my bio. Code [[CODE]] at checkout takes a discount off. Affiliate link - I earn a small commission. #polinabright #silkpoint

Image: Asset C - the six brushes, named

Disclosure: Already in the caption: affiliate line and your code.

Giveaway reference image

Giveaway

Leads with the prizes, brushes stay the point
Silk Point by @polina.bright ships next week, and every order goes into a giveaway with two prizes: a STAEDTLER Mars Lumograph Aquarell 60-pencil set with Polina's own artwork on the box, and a Schmincke Horadam Aquarell set of 12 tubes. The brushes are the point, though. Six of them - four rounds, a liner, a rigger. Synthetic Kolinsky, vegan, hand-crafted in Germany. First production run, only a few dozen sets left. Nothing to enter. Every order is in, and both prizes are drawn when the sets ship. I don't have mine yet, so this isn't a review - I know Polina's brushes and I've been waiting for this one. Link in my bio. Code [[CODE]] at checkout takes a discount off. Affiliate link - I earn a small commission. This promotion is not sponsored, endorsed, or administered by, or associated with Instagram. #polinabright #silkpoint

Image: Asset I (STAEDTLER) - or post both I and H as a carousel

Disclosure: Already in the caption: affiliate line, your code, and the Instagram giveaway line. Keep all three.

2Three frames, in order

Instagram Stories

Story frame 1 reference image

Frame 1

Asset A - the set on white
Polina Bright's Silk Point brushes have arrived. Six brushes. Synthetic Kolinsky, so nothing animal. Hand-crafted in Germany. Shipping next week. Affiliate link.

Link sticker: Bottom third, over the white paper below the brushes.

Story frame 2 reference image

Frame 2

Asset D - the rows of finished tips
This is the first production run, and only a few dozen sets are left of it. Mine haven't arrived yet so this isn't a review - but I know the standard Polina works to. US$159. Affiliate link.

Link sticker: Bottom third. Keep the top half clear so the row of brush tips stays readable.

Story frame 3 reference image

Frame 3

Asset I - the STAEDTLER prize (add H, the Schmincke, as a second frame if you like)
Every Silk Point order goes into the giveaway, and there are two prizes. A STAEDTLER 60-pencil watercolor set with Polina's own artwork on the box. And a Schmincke Horadam set, 12 tubes in a metal tin. Drawn when the sets ship next week. Affiliate link - I earn a commission.

Link sticker: Bottom third, under the pencil tins. This is the most important tap of the three.

Required on any Story or post that mentions the giveaway:

This promotion is not sponsored, endorsed, or administered by, or associated with Instagram.

3Send this

Ready-to-send email

Subject line

Polina's Silk Point brushes have arrived

Preheader

First production run, and two prizes in the giveaway.

Email body

Sign off in your own name
Hi there, Polina Bright's Silk Point brushes have arrived in Sydney and ship next week. Six brushes - four rounds, a liner and a rigger. Synthetic Kolinsky hair, so nothing animal, and hand-crafted in Germany. US$159. This is the first production run, and only a few dozen sets are left of it. Every order also goes into a giveaway, and there are two prizes: 1. A STAEDTLER Mars Lumograph Aquarell set - 60 watercolor pencils, US$149.99 value, with Polina's own artwork on the packaging. 2. A Schmincke Horadam Aquarell set - 12 x 5ml tubes in a metal tin, US$119.60. Both are drawn when the sets ship next week. Nothing to enter, every order is in. Being straight with you: I don't have a set in my hands yet, so this isn't a review. But I know Polina's brushes and the standard she works to. My link takes a discount off for you at checkout, and I earn a small commission if you use it: [[LINK]]

Button / CTA text

Point it at your link
See Silk Point

4For your own people

Class and community message

Message

Class group · student email · private group
A quick one for anyone who paints with me. Polina Bright's Silk Point set has arrived in Sydney and ships next week. Six brushes - four rounds, a liner and a rigger. Synthetic Kolinsky, hand-crafted in Germany, US$159. This is the first production run and only a few dozen sets are left of it. I haven't received mine yet, so I can't tell you how they paint. What I can tell you is that I know Polina's brushes and I trust what she puts her name on. Every order also goes into a giveaway with two prizes: a STAEDTLER 60-pencil watercolor set with Polina's artwork on the box, and a Schmincke Horadam 12-tube set. Both drawn when the sets ship. My link takes a discount off automatically, and I earn a small commission if you use it: [[LINK]]

Also on offer

Mop Set - a second thing to share

▾

A different brush for different work - washes and soft blending. It is on offer right now, and your code takes a further discount off on top. If Silk Point is not the right fit for part of your audience, this one is easy to share.

Mop Set

Mop Set caption

Post, Story or message
Polina Bright's Mop Set is on offer right now - US$109, down from US$140. Three mops, sizes 0, 1 and 2, for washes, soft blending and covering paper fast. Synthetic squirrel, so nothing animal. My code [[CODE]] takes a further discount off at checkout. Affiliate link - I earn a small commission. [[MOPLINK]]

Your Mop Set link: enter your code at the top of the page

Read once

What you can say, and not yet

▾

True and yours to say

  • You know Polina's brushes and the standard she works to
  • You trust what she puts her name on
  • You are waiting for your own Silk Point set
  • The set has arrived in Sydney and ships next week
  • This is the first production run, and only a few dozen sets are left of it

Not yet

  • "I've been painting with these"
  • "Best brushes I've used"
  • Anything about how they feel on paper
  • Comparisons to brushes you own
  • Any wording that reads as a review

Nobody outside the studio has painted with these yet. All of it is yours the moment your set arrives.

Use this line, word for word

Covers you everywhere
I don't have Silk Point in my hands yet, so this isn't a review. But I know Polina's brushes, I know the standard she works to, and I've been waiting for this one myself.

Two prizes

The giveaway

▾
STAEDTLER Mars Lumograph Aquarell

Prize one

STAEDTLER Mars Lumograph Aquarell

  • 60 watercolor pencils
  • US$149.99 retail value
  • Polina's own artwork on the packaging
Schmincke Horadam Aquarell

Prize two

Schmincke Horadam Aquarell

  • 12 x 5ml tubes, professional watercolor
  • US$119.60 retail value
  • Metal tin

Every Silk Point order goes in automatically. Nothing for your audience to enter, sign up for, or remember.

Both are drawn when the sets ship next week, and the winners are told by email.

5Everything you need to post

Images

The set on white
A. The set on white

Use forEmail image, Story frame 1, class post. If you use only one image, use this.

The set, vertical
B. The set, vertical

Use forStories and Reels covers. Already the right shape, no cropping needed.

The six brushes, named
C. The six brushes, named

Use forWhen someone asks what is in the set. Good as a second email image or a carousel slide.

Rows of finished tips
D. Rows of finished tips

Use forStory frame 2. Every tip holding a point - this is the quality shot.

Handles and gold imprint
E. Handles and gold imprint

Use forClose-up for a carousel or a second Story. Shows the finish.

Held in the hand
F. Held in the hand

Use forGives a sense of scale. Works well as a Reel cover.

The workshop in Germany
G. The workshop in Germany

Use forUse it to show these are made by hand, not machine-packed.

Schmincke prize
H. Schmincke prize

Use forGiveaway posts and Story frame 3, next to the STAEDTLER photo. Prize two.

STAEDTLER prize
I. STAEDTLER prize

Use forGiveaway posts and Story frame 3. Prize one - Polina's artwork on the box.

If someone asks in the comments

Quick fact sheet

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ProductSilk Point set, six watercolor brushes
What's in itRounds 6, 8, 10, 12, plus a Liner and a Rigger
HairSynthetic Kolinsky - vegan, no animal hair
MadeHand-crafted in Germany
PriceUS$159
AvailabilityFirst production run, only a few dozen sets left
ShippingIn Sydney now, ships next week
GiveawayTwo prizes, drawn when the sets ship
Tag@polina.bright
Hashtags#polinabright #silkpoint
Your codenot set yet
Your linknot set yet

Thirty seconds before you hit post

Final check

▾
  • Your code or tracked link is in the post - not the plain product URL
  • Nothing in it says you have personally used Silk Point
  • You said it has arrived and ships next week
  • It says the link is an affiliate link
  • The Instagram line is included if you mentioned the giveaway

Ticks are just for you - they are not sent anywhere.

Polina Bright, Sydney - shared privately with our ambassadors - please do not forward this page